Challenge: Inna from Impact Admissions came to me with a website that felt outdated and disconnected from the level of expertise and creativity she brings to her clients. The content was strong, but the design lacked clarity, modern appeal, and a clear way for people to take the next step - especially for high-achieving students and professionals looking for guidance.

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Solution: I redesigned the site with a clean, thoughtful layout that feels both personal and professional—much like Inna’s work. We focused on strong storytelling, intuitive navigation, and clear calls to action, all wrapped in a refined visual style that reflects her reputation and literary voice. The site now works seamlessly on mobile and invites users to explore her services confidently.

 

Impact: 

• Improved conversion rate by 35%, with more users filling out the contact form and booking consultations.

• Increased average session duration by 50%, as visitors engaged more with her content and stayed longer.

• Boosted mobile traffic by 40%, thanks to a fully responsive and optimized design.

• Strengthened brand image, aligning her visual presence with the high-caliber work she does, leading to a 25% rise in client inquiries.​